Sir Graham Henry asks Kiwi to help him fill the most critical reserve bench of his career.
All Kiwis understand the need for a strong reserve bench; it's what makes our national sporting teams' such formidable opponents. However, the same can't be said for our blood donation reserve bench, with less than 4% of New Zealanders currently registered as donors. The growing demand, combined with the need to manage the influx of new donors carefully, led to the creation of the World's Biggest Reserve Bench – a new way to recruit donors so they're ready and willing when the country needs them.